WKM is a high-end shed trailer manufacturing business. Each trailer they make is custom-built for the specific hauler. Shawn was responsible for the (re)branding and overall identity for the WKM Brand.
By examining the market space, Shawn found a way for WKM to stand apart from the crowd with deep purple hues and a modern industrial feel. The WKM mark, which symbolizes a goose-neck trailer hauling product, is strong and steadfast - which is just what a shed-hauler needs when selecting their next rig. From ideation to execution, Shawn was responsible for all facets of design for the WKM brand.